This is 1Offs, a weblog about niche web marketing, online entrepreneurship, web design, user monetization experience, SEO, niche websites we like, and more.

Webmasters fret about being in the search engine sandboxes. But after reading Bryan Veloso’s article about the importance of a development sandbox, it is relatable to view search engine sandboxes in the same vein. If you were running a niche blog, you needed that sandbox time to churn out a good amount of original content. If you were doing niche web, that sandbox period would allow set up of your site’s look and feel. Many people use templates, but better results can be obtained if you customize your content and layout to the click audience of your niche.

While Getting Out Of The Sandbox …
Don’t just worry about the product, this is also a marketing game! While you are in the sandbox, don’t forget to start working on getting ranked on search engines. You want your pages to rank high on SERPs (Search Engine Result Pages). Most people click on the first few results that show up for their queries. The coverted #1 position is your goal. Pronet Advertising, an experienced SEO, launched a cleanly organized, and informative series on getting your pages ranked in the search engines.

I’ve also added additional useful related resources from Jim Boykin (courtesy of SEOBook’s post). Read them and implement them!

• How Search Engines Work
• Optimizing Code
• Optimizing Content
• Link Popularity
• Tips For Finding The Best Pages To Link From (Part 1)
• Tips For Finding The Best Pages To Link From (Part 2)
• WrapUp: Code, Content, Links